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This New Stunning Eyeshadow Palette Just Made Mermaid Makeup Even More Legit

Every palette you buy donates to the Marine Mammal Center. 🌊🐬.

Instagram/@officialkgbeauty

By
Maya Allen

Mar 21, 2017

It’s time for unicorn-themed beauty products to step aside because mermaid makeup is coming in strong. Thanks to KG Beauty, there’s now a mermaid eye shadow palette available to inspire you to live out your true ~sea goddess~ dreams.

This mermaid eye shadow palette is decked out with nine holographic, sparkly shades. But before I get into those, let’s take a moment to discuss this beautiful packaging.

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The outside of the palette looks like fish scales, and on the inside, you’re greeted by a pretty illustration of a mermaid staring off into the sea — but not just any mermaid. This sea queen has long, fuchsia hair (blowing in the wind, of course) adorned with a flower crown. SO. CUTE.

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These colorful sea-themed swatches are so stunning!

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Did I mention the shade names are just as cool? They’re all dubbed cute mermaid-y things like, “Tail Tails,” “Fintastic,” “Vitamin Sea,” and my personal fave, “Call Me on My Shell Phone,” which I can’t help but to sing like Drake’s song.

“My hope for this palette is that when you look at the packaging and play with the colors, you can escape reality for a little bit and unleash your inner mermaid,” KG Beauty’s Katelin Giglia told Hello Giggles.

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KG Beauty, which is a cruelty-free cosmetics company, is offering up highly pigmented rainbow shades in this palette. According to its website, most of these shadows are vegan. Bonus: If you cop a palette, you’re supporting sea creatures in need. There’s no reason to feel bad about splurging on the $36 palette because $1 from each sale goes toward the Marine Mammal Center.

“The Marine Mammal Center has helped rescue and rehabilitate more than 20,000 marine mammals since 1975,” Giglia told Hello Giggles. “They’re a great charity that I’m proud to donate to.”

According to the brand’s IG, there are only about 100 left, so you better act fast and preorder one of these beauties on their website before they’re all gone. If you’re really about this mermaid lifestyle, snag one of these adorable mermaid chubby brushes while you’re at it. Then go live your best mermaid life, girl!

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